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NANUSHKA IS A CONTEMPORARY FASHION HOUSE BASED IN BUDAPEST, KNOWN FOR ITS MODERN BOHEMIAN SPIRIT, RELAXED SILHOUETTES, AND COMMITMENT TO RESPONSIBLE DESIGN.

IN THIS PROJECT, WE PARTNERED WITH THE BRAND TO ENHANCE ITS VISUAL COHESION ACROSS PRINT AND DIGITAL FORMATS. OUR APPROACH EMPHASIZED UNDERSTATED ELEGANCE AND TACTILE SOPHISTICATION, ALIGNING WITH NANUSHKA’S PHILOSOPHY OF “CONSCIOUS CREATIVITY.”

THROUGH REFINED TYPOGRAPHY, SUSTAINABLE MATERIAL SUGGESTIONS, AND A MUTED COLOR PALETTE, WE DEVELOPED A VISUAL SYSTEM THAT REFLECTS THE BRAND’S CORE VALUES: EFFORTLESS BEAUTY, FUNCTIONAL DESIGN, AND MINDFUL LIVING.

TYPE: CONTEMPORARY FASHION BRAND

CLIENT: NANUSHKA
LOCATION: BUDAPEST, HUNGARY
INVOLVEMENT: PACKAGING
YEAR: 2024

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