DAVID KOMA IS A LONDON-BASED LUXURY WOMENSWEAR LABEL RECOGNIZED FOR ITS SCULPTURAL TAILORING, BODY-CONTOURING SILHOUETTES, AND BOLD EXPRESSIONS OF MODERN FEMININITY.
IN THIS COLLABORATION, WE WORKED CLOSELY WITH THE BRAND TO REFINE AND EXTEND ITS VISUAL LANGUAGE ACROSS KEY COMMUNICATION TOUCHPOINTS — INCLUDING CAMPAIGN ART DIRECTION, DIGITAL ASSETS, PRINTED MATERIALS, AND LOOKBOOK LAYOUTS. OUR FOCUS WAS TO TRANSLATE THE BRAND’S ARCHITECTURAL STRENGTH AND SENSUAL CLARITY INTO A COHESIVE DESIGN SYSTEM THAT RESONATES WITH ITS HIGH-FASHION IDENTITY.
THROUGH ELEGANT TYPOGRAPHY, MATERIAL SELECTION, AND A BALANCED INTERPLAY BETWEEN STRUCTURE AND SOFTNESS, THE OUTCOME PAYS TRIBUTE TO DAVID KOMA’S PRECISE YET EMOTIONALLY CHARGED AESTHETIC.
TYPE: FASHION BRAND
CLIENT: DAVID KOMA
LOCATION: LONDON, UNITED KINGDOM
INVOLVEMENT: IDENTITY, PACKAGING
YEAR: 2024